Nestled in the heart of Royston, Hertfordshire, Bloom is not just a florist but a vibrant hub of creativity and craftsmanship headed by Ellie James. Specialising in fresh, seasonal flowers, Bloom assures meticulously crafted arrangements, from hand-tied bouquets to personalised sympathy tributes. Their promise of freshness extends nationwide with their delivery service.

Bloom also boasts a flower school, offering a plethora of classes that span from wreath making to floral centrepieces, catering to all levels of floristry enthusiasts. Their ethos is anchored in delivering not only seasonal and unique flowers but also in providing stellar customer service and maintaining an unwavering commitment to sustainable floristry practices.