Dalkeith’s Apache Services Marks 42 Years of Community Dedication
Apache Services, a beloved family-owned business in Dalkeith, is celebrating an impressive 42 years of serving its local community. Since opening its doors in 1982, the shop has become a cornerstone of the high street, offering a range of essential services.
A Legacy of Service
Founded by John Cheney, who moved from England to Dalkeith, Apache Services has remained a constant presence on Tait Street. The business, named after a combination of John’s wife’s name and his own surname, has been passed down through the family. It is now owned and operated by John’s daughter, Sharlene Bain, and her husband, Robert.
- The business was established in 1982.
- It offers shoe repairs, key cutting, and engraving services.
- The current owners are Sharlene and Robert Bain.
Preserving Tradition, Embracing Modernity
Sharlene and Robert have strived to maintain the unique, traditional look of the shop, largely unchanged since its inception. However, they have also introduced modern machinery, such as a new glass engraving machine, to expand their offerings. This blend of old and new reflects their commitment to both heritage and customer needs.
Overcoming Adversity
The journey for Apache Services has not been without its challenges. Sharlene’s father faced initial hostility when starting the business, with some of her mother’s family being unwelcoming. Later, Sharlene and Robert navigated a particularly difficult period when Robert was diagnosed with cancer. During this time, John Cheney even came out of retirement to help keep the business running.
Community and Customer Loyalty
Customer loyalty has been paramount to the enduring success of Apache Services, especially during challenging economic times like the current cost of living crisis. Sharlene emphasizes the importance of personal connection, stating that the conversations and relationships built with customers are what truly set their shop apart. They pride themselves on taking the time to speak with everyone who walks through the door, fostering a strong sense of community.
Evolving Services
In addition to their core services, Apache Services has introduced new offerings to cater to a changing market. Professional trainer cleaning is one such innovation, aiming to attract a younger demographic and providing a unique service not found elsewhere in the area. Despite the increasing difficulties faced by independent businesses, Sharlene and Robert remain dedicated to their work and their customers.
The Future of Apache Services
While Sharlene and Robert are unsure of the long-term future, they are committed to continuing their service to Dalkeith. Although their own children do not plan to take over the business, Apache Services remains a vital part of the Dalkeith high street, a testament to the family’s dedication and the community’s unwavering support.
Sources
- Family-owned Dalkeith business has served the community for 42 years, Midlothian View.
