OpenAI is expanding ChatGPT Business with a new Premium seat aimed at employees who use AI intensively. The option costs $125 per user each month, or $100 when billed annually—five times the price of a standard monthly seat—and gives organisations more capacity for demanding projects without leaving their existing workspace.
Key takeaways
- Premium seats cost $125 per user monthly, or $100 with annual billing.
- Users receive five times the usage of Standard seats and no five-hour limit.
- Businesses can combine Premium and Standard seats in one workspace.
- Eligible early customers can receive up to $500 in workspace credits.
More capacity for power users
OpenAI says Premium is designed for a team’s most active users, including developers, marketers, analysts and business operators. The tier removes the five-hour usage limit applied to Standard seats and offers predictable weekly usage resets.
The company says the additional capacity is intended for work such as analysing business performance, managing inventory, building marketing campaigns, improving customer experiences and developing products. OpenAI’s Codex coding tool is also among the products expected to benefit from increased usage headroom.
Flexible seat management for companies
The new option does not require businesses to move every employee to the higher-priced plan. Workspace owners and administrators can assign a mixture of Premium and Standard seats, then upgrade or reassign them as requirements change.
Standard seats remain priced at $25 per user per month, or $20 per user per month with annual billing. This means a company can reserve the more expensive seats for employees with intensive workloads while keeping occasional users on the lower-cost plan. Administrators can also monitor usage and manage billing and spending limits from the same workspace.
If users reach their included allowance, businesses can purchase shared workspace credits. This gives administrators another way to control additional usage instead of automatically upgrading every account.
Launch incentive and wider strategy
OpenAI is offering a limited promotion to the first 10,000 eligible ChatGPT Business customers who join the waitlist. Qualifying workspace owners can receive $100 worth of credits—equivalent to 2,500 credits—for each Premium seat added, up to five seats, for a maximum value of $500. Some participants may also receive early access before the wider release.
The pricing move reflects the growing competition in business-focused AI. OpenAI is expanding beyond consumer subscriptions as rivals such as Anthropic and Google pursue corporate customers with coding, productivity and workplace tools. Financial reports have also linked the company’s broader business push to efforts to increase revenue ahead of a potential public offering, although the timing of any OpenAI IPO remains uncertain.
What the pricing means for customers
Premium represents a substantial increase over the Standard plan, but its value will depend on how frequently employees use ChatGPT and whether interruptions affect important workflows. For teams running large analyses, sustained coding projects or complex campaigns, the higher allowance could reduce disruption. For lighter users, the Standard tier is likely to remain the more economical choice.
