The Covid-19 pandemic forced many individuals to rethink their careers, leading to a surge in new business ventures. In Hampshire, several entrepreneurs have transformed their lockdown hobbies into thriving enterprises, showcasing resilience and innovation in the face of adversity.
Key takeaways
- Many individuals pivoted to new business ideas during the lockdown.
- Entrepreneurs have reported significant growth in their ventures since starting.
- The success stories highlight adaptability and creativity in challenging times.
Personal trainers turn bakers
Leanne and Keegan Cadman, both 25, were personal trainers before the pandemic hit. With gyms closing in March 2020, they faced uncertainty about their future. Instead of succumbing to the challenges, they decided to pivot to baking, launching their business from their home kitchen.
- Initial setup: They started with a single oven and one baking tray.
- Growth: Within six months, they produced around 13,000 brownies, and now, five years later, they sell over 100,000 brownies annually.
- Sales channels: Their products are available through their website, Duo Delights, and a pop-up stall in Guildford.
Keegan notes that their physical fitness remains intact, as they often handle heavy ingredients, turning their baking into a workout.
Candle makers rise from the ashes
Paul Moorhouse and Tom Holman, who previously worked in events and aviation, found themselves without jobs as the pandemic unfolded. They seized the opportunity to start Hampshire Candles, a venture that quickly gained traction.
- Initial orders: They began with just a few orders daily.
- Expansion: Their success led them to secure a larger premises with a five-year lease.
- Holiday boom: During the last Christmas season, they shipped over 10,000 orders, marking a significant milestone for their business.
Catering to hampers
Adie Callaghan faced a similar fate when her catering business collapsed due to the pandemic. With a decade of experience in events catering, she quickly pivoted to focus on her small hamper business, which had been a side project.
- Initial sales: She was doing a few hundred hampers before the pandemic.
- Surge in demand: The first year saw her company, The New Forest Hamper Company, deliver 14,000 hampers.
- Expansion: The business now employs 12 people and has opened a physical shop in Sway, New Forest.
Adie reflects on the humbling messages she received from customers, especially during the festive season when many could not gather with loved ones.
Conclusion
The stories of Leanne, Keegan, Paul, Tom, and Adie illustrate how adversity can lead to innovation and success. By adapting to the challenges posed by the pandemic, these entrepreneurs have not only survived but thrived, turning their lockdown experiences into flourishing businesses. Their journeys serve as a testament to the power of resilience and creativity in the face of uncertainty.

